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    Terms and Conditions

    The rules and guidelines for using ArrowFlow.

    Last updated: 6 June 2026

    These Terms and Conditions apply to your access to and use of the ARROWFLOW website, platform, CRM services, software tools, paid add-ons and related services.

    In these Terms, “ARROWFLOW”, “we”, “us” and “our” means ArrowFlow, the operator of ARROWFLOW.

    By accessing our website, creating an account, subscribing to ARROWFLOW, or using our services, you agree to these Terms.

    1. About ARROWFLOW

    ARROWFLOW is a CRM and marketing platform for businesses.

    It helps businesses manage leads, customers, campaigns, follow-up, sales activity, documents, communications, automations and related business processes.

    Our services may include:

    • CRM and contact management
    • lead management
    • marketing tools
    • email and SMS tools
    • sales pipeline tools
    • document and e-signature tools
    • social media planning tools
    • reporting tools
    • automation tools
    • optional AI add-ons
    • setup, onboarding, training or support services

    The exact features available to you will depend on your selected plan, package, add-ons and any written agreement between us.

    2. Business use

    ARROWFLOW is intended for business use.

    By using ARROWFLOW, you confirm that you are using it for business purposes and that you have authority to accept these Terms on behalf of the business, company, organisation or person using the account.

    3. Your account

    You are responsible for:

    • keeping your login details secure
    • controlling who has access to your account
    • all activity that occurs under your account
    • making sure your account information is accurate and up to date
    • telling us promptly if you believe your account has been accessed without permission

    We may suspend or restrict access if we reasonably believe there has been unauthorised access, misuse, non-payment, or a breach of these Terms.

    4. Plans, fees and payment

    Your fees will depend on the plan, package, services and add-ons you choose.

    Unless otherwise agreed in writing:

    • subscription fees are charged in advance
    • charges are payable in New Zealand dollars unless stated otherwise
    • GST may be added where applicable
    • you authorise us or our payment provider to charge your nominated payment method
    • paid add-ons, usage charges, setup fees and third-party costs may be charged separately
    • unpaid invoices may result in suspension or cancellation of services

    You are responsible for ensuring your payment details remain valid and that invoices are paid on time.

    5. Usage charges and third-party costs

    Some ARROWFLOW features may involve usage-based or third-party charges.

    These may include, for example:

    • SMS charges
    • phone or call charges
    • email sending charges
    • WhatsApp or messaging charges
    • AI usage charges
    • domain or email authentication costs
    • payment processing fees
    • premium integrations
    • other third-party platform costs

    We will either include these in your plan, charge them separately, or pass them on to you, depending on your package and agreement.

    6. Free trials, free plans and promotional offers

    We may offer free trials, free plans or promotional offers from time to time.

    These may be limited by time, usage, features, users, contacts, email sends or other restrictions.

    We may change, withdraw or end a free trial, free plan or promotion at any time, unless we have agreed otherwise in writing.

    7. Cancellation

    You may cancel your subscription by giving notice through the method we specify.

    Unless otherwise agreed in writing:

    • cancellation takes effect at the end of your current billing period
    • fees already paid are non-refundable
    • you remain responsible for any unpaid fees, usage charges or third-party costs incurred before cancellation
    • we may retain account data for a reasonable period after cancellation before deletion

    We may cancel or suspend your account if you breach these Terms, fail to pay, misuse the services, or use the platform in a way that creates legal, operational, security or reputational risk.

    8. Your responsibilities

    You agree to use ARROWFLOW lawfully, responsibly and only for legitimate business purposes.

    You are responsible for:

    • the accuracy of the information you add to ARROWFLOW
    • the leads, contacts and customer data you upload
    • the messages, campaigns and communications you send
    • obtaining any required consents
    • complying with privacy, marketing, spam, consumer, employment and industry laws
    • ensuring your users comply with these Terms
    • reviewing any automations before they are activated
    • checking any AI-generated outputs before using them
    • ensuring your use of ARROWFLOW does not harm others or breach any law

    You must not use ARROWFLOW to send spam, misleading messages, unlawful content, offensive content, malware, scams, or communications that breach another person’s rights.

    9. Email, SMS and marketing compliance

    If you use ARROWFLOW to send emails, SMS messages or other electronic communications, you are responsible for making sure those communications comply with applicable laws.

    This includes ensuring that commercial electronic messages are only sent where you have the required consent, clearly identify the sender, and include a working unsubscribe method where required.

    You must not upload purchased lists, scraped contacts or contacts who have not consented to receive marketing from you, unless you have a lawful basis to contact them.

    We may suspend sending functions if we believe your account is being used for spam, unlawful marketing, high complaint rates, high bounce rates, or activity that may affect platform deliverability.

    10. Customer data

    You retain ownership of the data you add to ARROWFLOW.

    This may include customer information, lead information, contact records, notes, documents, messages, campaign data, sales activity, call records and other business information.

    You grant us the right to access, process, store, transmit and use that data as reasonably required to provide ARROWFLOW, support your account, maintain the platform, improve our services, comply with law, and enforce these Terms.

    You are responsible for ensuring you have the right to collect, upload, store and use all data you add to ARROWFLOW.

    11. Privacy

    Our handling of personal information is also governed by our Privacy Policy.

    By using ARROWFLOW, you agree that we may collect, use, store and disclose personal information in accordance with our Privacy Policy.

    You are responsible for having your own privacy policy or privacy notices where required for your customers, leads, staff, suppliers or other contacts.

    12. Security

    We take reasonable steps to protect the platform and customer data.

    However, no system is completely secure.

    You are responsible for using strong passwords, limiting account access, managing users carefully, and notifying us promptly of any suspected security issue.

    You must not attempt to bypass security controls, access data that does not belong to you, interfere with the platform, test vulnerabilities without permission, or use ARROWFLOW in a way that may compromise security.

    13. Availability and changes to the platform

    We aim to provide a reliable service, but we do not guarantee that ARROWFLOW will always be available, uninterrupted, error-free or compatible with every system.

    From time to time, we may:

    • update the platform
    • change features
    • add or remove tools
    • perform maintenance
    • modify integrations
    • adjust limits or usage rules
    • change how third-party services connect

    We will try to minimise disruption where reasonably possible.

    14. Third-party services and integrations

    ARROWFLOW may connect with third-party tools, platforms, providers and integrations.

    These may include services for:

    • email
    • SMS
    • calling
    • AI
    • payments
    • calendars
    • social media
    • advertising
    • analytics
    • hosting
    • domains
    • automation
    • reporting

    Third-party services may have their own terms, pricing, limits, outages, policies and data practices.

    We are not responsible for third-party services, delays, outages, pricing changes, feature changes or failures outside our reasonable control.

    15. AI add-ons

    ARROWFLOW may offer optional AI features as paid add-ons.

    These may assist with tasks such as answering enquiries, summarising calls, drafting replies, qualifying leads, booking appointments, writing content, replying to reviews, summarising activity or supporting automations.

    AI outputs may be incomplete, inaccurate, outdated or unsuitable for your specific circumstances.

    You are responsible for:

    • deciding whether to enable AI features
    • reviewing AI outputs before using them
    • ensuring AI is used lawfully and appropriately
    • making any required disclosures to customers, staff or contacts
    • ensuring AI-generated communications reflect your business, brand and obligations
    • not using AI features for unlawful, harmful, misleading or high-risk purposes

    AI should assist your business, not replace human judgement.

    16. Document signing and e-signatures

    ARROWFLOW may include document and e-signature tools.

    You are responsible for deciding whether electronic signing is appropriate for a particular document, transaction or legal requirement.

    Electronic signatures are commonly used in New Zealand business transactions, but some documents or circumstances may require specific signing, witnessing, identity or legal formalities. Under New Zealand law, electronic signature requirements include identifying the signatory, indicating approval, being reliable for the purpose, and obtaining consent where required.

    We do not provide legal advice about whether a document is valid, enforceable or suitable for electronic signing.

    17. Intellectual property

    We and our licensors own all intellectual property rights in ARROWFLOW, including the platform, website, software, designs, branding, templates, workflows, documentation, content, processes and related materials.

    You may use ARROWFLOW only as permitted under these Terms.

    You must not copy, reproduce, resell, reverse engineer, modify, distribute or commercially exploit any part of ARROWFLOW unless we have agreed in writing.

    You retain ownership of your own business content, customer data, logos, uploaded materials and campaign content.

    18. Templates, workflows and setup materials

    We may provide templates, workflows, forms, automations, campaign structures, email layouts, landing page layouts, reports, scripts or other setup materials.

    These are provided as practical tools to help your business use ARROWFLOW.

    You are responsible for reviewing and approving them before use.

    Unless otherwise agreed in writing, these materials remain our intellectual property or are licensed to you for use within your ARROWFLOW account only.

    19. Acceptable use

    You must not use ARROWFLOW to:

    • break the law
    • send spam or unlawful marketing
    • mislead or deceive people
    • infringe intellectual property rights
    • upload viruses, malware or harmful code
    • harass, abuse or threaten others
    • collect information unlawfully
    • impersonate another person or business
    • interfere with the platform or other users
    • send prohibited, offensive or harmful content
    • carry out fraudulent, deceptive or high-risk activities

    We may remove content, restrict features, suspend sending, or terminate accounts where we reasonably believe there has been unacceptable use.

    20. Fair use

    Some plans may include generous or unlimited usage of certain features.

    This is subject to fair and reasonable business use.

    We may apply limits, throttling, additional charges, review requirements or restrictions if usage is excessive, abusive, unlawful, technically harmful, outside normal small business use, or likely to affect platform performance, deliverability, cost or security.

    21. Support and onboarding

    We may provide support, onboarding, training or implementation services depending on your package.

    Support may be provided by email, phone, video call, chat, ticketing system or another method we choose.

    We will use reasonable efforts to help you, but we do not guarantee that every issue can be resolved, especially where the issue relates to third-party platforms, your own systems, incorrect data, user error, custom requirements or services outside your plan.

    22. No professional advice

    ARROWFLOW may help you manage marketing, sales, customer communication, documents, automations, reporting and related business activity.

    However, ARROWFLOW does not provide legal, financial, accounting, tax, employment, privacy or other regulated professional advice.

    You should obtain specialist advice where required.

    23. Consumer Guarantees Act and business transactions

    Where you acquire ARROWFLOW for business purposes, you agree that the Consumer Guarantees Act 1993 does not apply to the maximum extent permitted by law.

    Nothing in these Terms limits any rights that cannot legally be excluded.

    The Consumer Guarantees Act includes guarantees for services, including that services are carried out with reasonable care and skill, but contracting out may be permitted for business transactions where the legal requirements are met.

    24. Fair Trading Act

    Nothing in these Terms limits your rights under the Fair Trading Act 1986 where those rights cannot legally be excluded.

    We do not intend any term in these Terms to be unfair, misleading or unenforceable.

    If any term is found to be unfair or unenforceable, that term will be amended or removed to the minimum extent required, and the remaining Terms will continue to apply.

    25. Warranties

    To the maximum extent permitted by law, ARROWFLOW is provided on an “as available” basis.

    We do not guarantee that:

    • the platform will be uninterrupted or error-free
    • every feature will always be available
    • every integration will continue to work
    • AI outputs will be accurate or suitable
    • your campaigns will generate leads or sales
    • your use of ARROWFLOW will achieve a specific business result

    You are responsible for how you use the platform and for the commercial decisions you make based on it.

    26. Limitation of liability

    To the maximum extent permitted by law, we are not liable for any indirect, consequential, special or loss-of-profit damages, including:

    • loss of revenue
    • loss of sales
    • loss of leads
    • loss of goodwill
    • loss of data
    • loss of opportunity
    • business interruption
    • reputational harm
    • third-party platform issues

    To the maximum extent permitted by law, our total liability to you for any claim connected with ARROWFLOW is limited to the amount you paid us for ARROWFLOW in the three months before the event giving rise to the claim.

    This limitation does not apply where liability cannot legally be limited.

    27. Indemnity

    You agree to indemnify us against losses, costs, claims, damages or expenses arising from:

    • your breach of these Terms
    • your misuse of ARROWFLOW
    • your unlawful marketing or communications
    • your customer data or uploaded content
    • your breach of privacy, spam, consumer or other laws
    • claims made by your customers, contacts, staff, suppliers or third parties relating to your use of ARROWFLOW

    28. Confidentiality

    Each party may receive confidential information from the other.

    Confidential information must only be used for the purpose of providing or using ARROWFLOW and must not be disclosed except where required by law, with consent, or to professional advisers, staff, contractors or service providers who need to know.

    This clause does not apply to information that is public, already known, independently developed, or lawfully received from another source.

    29. Suspension or termination

    We may suspend or terminate your access to ARROWFLOW if:

    • you do not pay amounts owing
    • you breach these Terms
    • you misuse the platform
    • your use creates legal, security, deliverability or operational risk
    • you use ARROWFLOW for spam or unlawful activity
    • a third-party provider requires us to restrict access
    • we are required to do so by law

    After termination, your right to use ARROWFLOW ends.

    We may delete or disable access to your account and data after a reasonable period, subject to any legal, backup, billing or dispute resolution requirements.

    30. Changes to these Terms

    We may update these Terms from time to time.

    If the changes are material, we will take reasonable steps to notify you.

    Your continued use of ARROWFLOW after updated Terms take effect means you accept the updated Terms.

    31. Force majeure

    We are not liable for delay or failure to perform where caused by events outside our reasonable control.

    This may include internet outages, cyber incidents, third-party platform failures, power failures, natural disasters, strikes, government action, regulatory change, war, pandemic, supplier failure or other events beyond our reasonable control.

    32. Disputes

    If a dispute arises, the parties agree to first try to resolve it in good faith.

    Before starting court proceedings, either party may request a meeting or mediation.

    This does not prevent either party from seeking urgent injunctive relief, taking action to recover unpaid amounts, or exercising legal rights where immediate action is reasonably required.

    33. Governing law

    These Terms are governed by the laws of New Zealand.

    The parties submit to the non-exclusive jurisdiction of the New Zealand courts.